Boston Children’s Hospital Trust Website
At the Trust, we raise millions of dollars annually for patient care and research at one of the world’s top children’s hospitals. In 2024, I co-led a yearlong, once-in-generation project to reimagine and redevelop our website, from design and prose to navigation and back-end functionality. The new site—80+ pages completed on time and on budget—is a vastly improved tool to tell patients’ stories, recruit/engage donors, boost fundraising, and build our brand. This revamped platform will anchor all of our marketing and communications in the future.
I contributed:
Strategy | Content Development | Writing + Editing | Project Management